The inception of UPSIDE started from a simple sketch on white paper – a tower leaning on a wide base. This sketch reflected the architectural concept that defines UPSIDE: UP for the vertical living spaces and SIDE for the expansive communal areas. Inspired by functionality and the ethos of sharing, UPSIDE aims to foster social interactions and create unique experiences for its guests. It embodies an advanced co-living hospitality concept, emphasizing communal spaces and the sharing set-up.

The design concept of UPSIDE centered on creating functional, comfortable and aesthetically pleasing spaces that promote social interaction. The main challenge for VSHD was to balance functionality and design while avoiding clutter in limited spaces. Cohesion and functionality were the guiding principles behind the layout, ensuring each room was well-organized and equipped with essential amenities.

The third floor of UPSIDE was designed to encourage social interactions among guests, workers and residents. Spaces like the social kitchen and co-working areas were carefully crafted to be functional yet inviting, providing opportunities for relaxation and collaboration. Flexible working arrangements, including private pods and co-working tables, allowed guests to choose their preferred work environment.

Integration with the surrounding environment was a key consideration in the design process. Iconic furnishings in the pool and lounge area added character, while the sports arena promoted physical well-being. The inclusion of organic gardens and indoor plants enhanced the natural ambiance, purifying the air and fostering a sense of tranquility.

Art played a crucial role in defining the aesthetic of UPSIDE. Vintage posters and unique accessories create a unique atmosphere, adding a touch of authenticity to the space. The use of iconic books covering diverse disciplines further enriched the guest experience, encouraging exploration and engagement.

In conclusion, UPSIDE represents a harmonious blend of functionality, comfort and community. It transcends traditional hospitality, offering guests a dynamic and inclusive space to live, work, and socialize. With its focus on social interaction, sustainability and flexibility, UPSIDE sets a new standard for co-living hospitality.